Customer story
Midjiwan boosts user engagement and retention with Challengermode's in-game tournament technology
The integration of Challengermode tournaments in The Battle of Polytopia led to a significant increase in user engagement and retention.
~10%
of DAU engaging with tournaments+107%
increase in sales from users engaging in tournaments174k
community hosted games played회사
Mobile gaming has exploded in popularity over the past couple of years. And the turn-based game The Battle of Polytopia sits at its epicenter. The awa... 더 보기polytopia.io
Location
Stockholm, SwedenIndustry
SoftwareKey features used
The problem
Midjiwan AB, the creator of The Battle of Polytopia, wanted to provide its gamers with a seamless and engaging competitive experience in-game. However, creating and managing tournaments manually was a time-consuming and resource-intensive task that detracted from the core game development.
Native in-game tournament integration
Challengermode introduces easy to use in-game tournaments for all skill levels to enhance player engagement and retention. The solution is a full-scale, out of the box solution, that comes with various stages of integration options. Midjiwan opted for a fully integrated solution within their game, allowing players to seamlessly participate in Challengermode-powered tournaments without ever leaving the game client.
We wanted to make it easy for players to set up and participate in tournaments themselves. It was also important to display the tournaments inside the game itself so that more players would find them.
Christian LovstedtGeneral Manager at Midjiwan
10% of daily players competing, 107% sales uplift
With Challengermode's technology, Midjiwan was able to offer automated, fully integrated in-game tournaments that allowed players to compete seamlessly without leaving the game app. The integration of Challengermode's technology led to a significant increase in engagement and sales for Midjiwan.About a month into the tournament patch, approximately 10% of the game's total DAU now engage with Daily Tournaments. This significant engagement from our player base demonstrates the appeal and success of our tournament feature. Specifically, players engaging in the tournament content have 3.99 tribes per player compared to 1.92 tribes per player for non-Challengermode users. These precise percentages underscore the substantial boost in sales revenue and user engagement achieved through the integration of Challengermode Esport Infrastructure technology in Polytopia.
The response was very positive and the most common feedback has been to host even more tournaments to play in.
Christian LovstedtGeneral Manager at Midjiwan
Challengermode's dedication for the grassroots level esports players made them the perfect partner to work with in building out our competitive gaming scene for The Battle for Polytopia.
Christian LovstedtGeneral Manager at Midjiwan
